Browsing Category
Video Advertising
774 posts
The Rise of OTT Advertising: What Marketers Need to Know
Over-the-top (OTT) advertising is quickly becoming the go-to choice for marketers looking to reach their target audiences. With…
The Future of Artificial Intelligence In Digital Video
In recent years, we have witnessed a tremendous amount of growth in the field of artificial intelligence (AI). This technology…
How Deep Live Video Placement can Help Your Business Increase Conversions
As more businesses move their operations online, companies are looking for ways to reach their target audiences more…
How to Create an Effective YouTube Masthead Campaign
A YouTube Masthead campaign is an ideal solution if you’re trying to promote your brand and increase visibility.…
Advanced YouTube Ad Targeting & Optimization Tips & Tricks
YouTube is one of the most powerful tools for digital advertising. With over two billion users and billions…
Why CTV Advertising is the Future of Advertising
Connected TV (CTV) is quickly becoming one of the most popular platforms for advertising. CTV has several advantages…
How Advertising-Supported OTT is Shaping the Future of Streaming
Over-the-top (OTT) streaming has become increasingly popular in recent years. OTT offers consumers an alternative to traditional cable TV, allowing…
The Benefits of Vertical Video Marketing and Advertising Strategy
As technology has become more accessible and the means to consume content has evolved, vertical video marketing and…
How to Use Video for Account-Based Marketing
A video is a potent tool for account-based marketing (ABM). It allows you to create personalized messages that are more…
How to Get the Best Results from OTT advertising
Owning the airwaves is an integral part of any political campaign. With the rise of streaming services, campaigns…