Browsing Category
Video Campaigns
394 posts
AI Tool For Video Editing: Revolutionizing Video Editing with AI Tools
Video editing is an intricate process that requires hours of dedication and a keen eye for detail. However,…
Best Practices for OTT Dynamic Ad Insertion
This paper aims to help content creators and advertising professionals create compelling ad-supported content that can be dynamically…
Addressable Video Advertising Strategies for Growth
It feels like Addressable Video Advertising has been around forever, and it’s hard to believe it wasn’t until…
Creative Advertising and Marketing Strategies for OTT Platforms
OTT platforms are quickly becoming famous for viewers to access the content. With so many people using these…
Digital Video Ad Publishing Trends that Drive Monetisation
As digital video ad spending continues to surge, it’s more important than ever for publishers to understand the…
Programmatic Video Advertising Trends You Need To Know
As video consumption grows, so does the demand for programmatic video advertising. We’ll look at some of the…
Contextual Video Advertising: The Future of Contextual Video Advertising
Contextual video advertising is a new and upcoming form predicted to take over the traditional online advertising methods. Contextual…
Connected TV Measurement: How ROAS, CTV, and Attribution Measured
As connected TV (CTV) becomes more pervasive, it’s important to understand how to measure its impact on advertising…
Streaming Video Ads: How To Advertise On Streaming Video Platforms
Streaming video platforms are becoming more popular every day. As a business, it’s essential to know how to…
OTT Content Protection: Securing OTT Content with Multi-DRM & Forensic Watermarking
OTT content providers are under increasing pressure to secure their content against piracy. We will explore two methods…