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Tips to Build a YouTube following with Authentic Content

Creating quality content is key to a successful YouTube channel. But it’s not just about putting out videos day after day,  you also need to find ways to build a following and keep them engaged. Here are some tips for creating content that will help you authentically grow your channel.

People often think that the key to success on YouTube is to post as many videos as possible in the hopes of gaining a large following. However, this isn’t always the case. To build a successful channel, you need to create quality content that resonates with your audience.

It’s no secret that having a strong YouTube following is key to success in the online video world. And while building a following can seem daunting, it doesn’t have to be. In this blog post, we’ll share five tips to help you create a YouTube following with authentic content. So whether you’re just starting or want to take your channel to the next level, read on for some helpful advice!

Tips to Build a YouTube following with Authentic Content

  • Upload original videos that are relevant to your target audience
  • Have a consistent upload schedule once or twice per week is best
  • Participate in the comments section of other people’s videos and share them on social media
  • Be honest, genuine, and authentic when interacting with followers
  • Create content that is authentic and not too polished
  • Share your videos with friends and family for feedback before releasing them to the public
  • Comment on other YouTubers’ channels to show you’re interested in what they have to say
  • Be consistent- upload new videos at least once a week
  • Find your niche
  • Make sure you have high-quality videos that are interesting and engaging
  • Promote your channel on other social media platforms, such as Facebook or Instagram
  • Create videos that are authentic to you don’t make them too polished
  • Use your voice and personality in the video, but be careful not to sound like a salesperson or someone who is trying too hard
  • Make sure your content is consistent with what your audience wants- if they want fashion advice, then give it to them!
  • Share other people’s videos within yours so that you’re giving back as well as receiving
  • Create a channel with a unique, eye-catching name
  • Upload videos that are of good quality and provide value to your audience
  • Use captions for videos, so viewers can read what you’re saying if they can’t hear it
  • Include tags in the video’s title and description so people will be able to find it more easily on YouTube or Google search
  • Follow other YouTubers and subscribe to them on YouTube
  • Comment on other people’s videos regularly, but don’t spam others’ channels with comments just for the sake of commenting
  • Be yourself don’t try to be someone you’re not
  • Create content that is relevant and interesting to your audience
  • Use hashtags on social media posts, but don’t overdo it
  • Include links in your video descriptions so that viewers can find more of your content
  • Use YouTube Analytics to see what videos are getting the most views and subscribers
  • Create a channel with your full name
  • Upload quality content that is original and authentic
  • Use the title of the video as a keyword to help people find it on YouTube
  • Encourage viewers to subscribe, like, and comment on videos
  • Make sure there are no copyright issues with your music or images
  • Create a channel that is focused on one topic or niche
  • Upload quality content regularly, every week or two
  • Make sure your videos are at least 5 minutes long
  • Encourage viewers to subscribe and follow you on social media channels
  • Use annotations in your videos to link out to related content or products for sale
  • Create content that is authentic to you
  • Be consistent with your uploads, ideally uploading at least once a week
  • Interact with your viewers by leaving comments on their videos and responding to any messages they send you
  • Use hashtags when posting links to your videos on social media platforms like Twitter or Facebook
  • Create quality content that is relevant to your audience
  • Be consistent with uploading videos regularly (every week or every day)
  • Use tags and keywords in the titles of your video descriptions
  • Respond to comments on your videos, especially negative comments, as quickly as possible
  • Collaborate with other YouTubers who have similar interests
  • Create videos that are valuable to your audience
  • Share the videos on social media platforms like Facebook, Twitter, and Instagram
  • Encourage viewers to subscribe by offering free content for joining their email list
  • Create a schedule for posting videos on social media and YouTube
  • Make sure you have an original intro or outro to every video
  • Use hashtags when sharing your content on social media, but don’t spam them
  • Interact with other YouTubers in the comments section of their videos
  • Create content that is original, relevant, and engaging
  • Be consistent with the frequency of your uploads
  • Focus on quality over quantity when it comes to video length
  • Make sure you have a good camera and lighting for recording videos
  • Provide value in your videos by teaching viewers something new or providing expert advice
  • Upload videos that are authentic to you and your personality
  • Try to make the videos informative or entertaining, but not both at the same time
  • Make sure all of your videos have captions for deaf viewers!
  • Share what you’re doing in real life- upload pictures from parties, concerts, vacations, etc.
  • Talk about what’s going on in your life – share frustrations or concerns with others who might be experiencing similar things
  • Create quality content that is informative and entertaining
  • Use social media to promote your videos
  • Post regularly, but not too often once per week is a good rule of thumb
  • Be authentic in your videos don’t try to fake it or make things up for the sake of views
  • Create content that speaks to your audience
  • Be consistent in uploading new videos regularly
  • Use keywords in titles and tags to increase the likelihood of video discovery
  • Share your content on social media, including Twitter, Facebook, Instagram, or Pinterest, for additional reach
  • Create high-quality content
  • Keep your videos under 10 minutes in length
  • Use editing software to cut down on production time and costs
  • Share your videos on social media, like Facebook, Twitter, and Instagram
  • Link back to the original video from other sites like blogs or email newsletters.


We hope you’ve found these tips for building a YouTube following with authentic, helpful content. If you want to take your YouTube channel and marketing strategy to the next level, we can help! Reach out to us today for more information about our social media campaign consulting services, or contact us if you need any additional advice on building an engaged audience that will listen when you release new videos.

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