Video Game Monetization

Game Video Monetization: 50 Proven Methods to earn from Video Game Monetization

Video games are becoming increasingly monetized in addition to in-game purchasing options. Creating a great video game is hard work, and it takes persistence and creativity. The monetization element of a video game was maybe just as important as creating the main character. As there are so many ways to monetize the video game and there is no such thing as a success formula, we have listed 50 possible and Proven methods to earn from Video Game Monetization.

50 Proven Methods to earn from Video Game Monetization

Retail Selling:

Sell your video games on online retailers like and various online retail stores that ships your product to your door.

Pre-paid cards:

The future of the video game space is pre-paid cards as the consoles go online. Distributing everything to the consumers help to gain money.

Digital Distribution:

Offer the direct download to the consumers through gaming consoles like PlayStation Store or Xbox. Some times players need to pay money to unlock the services.

In-Game Advertising:

In-game adverting is another best method for video game monetization. Leading video gaming companies saw the best results.

Online shops:

It is an easy way of browsing games and buying them with just a click of a button that makes very popular among gamers. Selling online is not an easy task as we talk. It has a couple of challenges to get through.

Display advertising :

Display advertising is making money from skyscraper ads and banner that circle the gameplay window. The revenue generated from CPC, CPM, CPA, and CPP.

Video pre-roll:

The video pre-roll is often used for free-to-play games on a screen that shows a video ad when the game is loading. Google is investing a lot in video pre-roll ads type of advertising.

In-game purchases:

Mobile app-based games are often monetized and show as a social video by offering in-game purchases.


Another best-of monetizing a video game is by selling add-ons. After purchasing the game, gamers are offered many game expansions packs to get more fun out of the game.

Recommendation engine:

The recommendation engine is specially used in mobile apps, and it is an exciting video game monetization strategy. This method could provide you with a revenue stream.


Merchandising is nothing but starting a webshop and sells your Games/items in a store. Most probably, Merchandising won’t become your primary revenue stream, but it is just a game monetization strategy.


Paywalls offer users can use and play the game for free for a specified period. Later they need to pay to continue playing the game. This method provides a trial period, and then it depends on the player’s interest.


In this subscription method, You can use the game for free of cost. But if you would like to use the extra services, you could go for a subscription to get other additional services.

Banner ads:

Banner ads usually cover part of the screen, and it generates good revenue generators. It is somewhat annoying for users, but they can quickly implement it.

Game Exit:

Offers game Exits once the user finishes playing, and at that place, you can present one last full-size ad.

Interstitials between levels:

These are full-size advertisements that turn higher CPMs maximum of $10. It is one of the best monetization methods to yield good results.

More games button:

Including the more game buttons is an easy way to get money from bigger gaming vendors. If the user clicks on the button there, you can get a list of related games to choose from among them.

Icon drop:

Icon drop option is available only in mobile games and if your game is authorized to send push messages to the user. For example, Airpush company who specializes in this method.

Coupons offers:

Coupons offer is an excellent idea to reward a user in-game by offering them a discount on some particular items something they want. Kiip company is the best example that offers coupons offers.

Video Ads:

Video is a key to every game streaming and for advertising. Most of the users watch a video ad at that time get in-game coins, and you will get real cash.

Member’s Club:

Here the user can pay for VIP access in groups, and they will get exclusive privileges by access in your game.


Microtransactions are small and impulse-driven up selling for saving time and faster access etc. They generally paid for using virtual points that are earned in the game.

Sponsored Games or Donationware:

These games are somehow helping the society, such as games for good and charity games or non-profit.

Pay per play:

Here, gamers can only pay for what they need as long as they can last. Mainly focused on game parlors.


If you focus on Freeware, you will lots of user following, and you can get benefited if you make something compelling can expect offers to acquire your company, software, or technology.

Pay for Private Game Server:

The gamer should pay for a private server whenever a new member joins to play. It is just like renting multi-player servers.

User-Generated Content:

Letting all the users make new content to sell it to each other. Gamer can get access to sell access or get people to pay for time spent playing.

Skill-Based Progressive Jackpots:

This is where players buy the ticket to enter the tournament that generates a progressive jackpot, and also, the winner gets the Jackpot who reaches a certain status.

Incentivized downloads:

It is nothing but Offerwalls for simple transaction user gets in-game coins in and return for downloading. At that time, for another app, when it happens, you get paid by the developers.

A Second Offerwall:

Generally, Offerwalls are offering value to the user to get coins, and having two offerwalls will generate more revenue compared to having one.

Release DLC:

Downloadable game content is a good method for making more money from a successful game. DLCs include cosmetic items, locations, new characters, and missions.

Branded virtual goods:

Branded virtual goods offer a branded version of game and get paid by advertisers.

Premium version:

Premium version could be a secure method on video game monetization, you could offer a light version of the game and allow users to upgrade to full version through In-App Purchase.

Foreign distribution deals:

Here in foreign distribution, whenever you need funding, you can pre-sell foreign distribution rights in advance.

Loss Leader:

At this point, you can sell the video game for less profit or at a low cost. Here you will get more purchases at less profit.

Peripheral Enticement:

Here, the game cannot function without a piece of equipment or hardware, so that it is an excellent way to gain more revenue.

Licensing Access:

Licensing access is like signing a deal with a chain of cyber cafes to unlock the game for the audience. Here, brands get advertising their services through this.

Surprise boxes:

Whenever a user buys an item but that user does not know what they will get until they purchased. These surprise boxes are big in the Far East.

Level packs:

Level packs are an advanced version of the former item on the list. Here, they break the game into a few packs of levels and sell each pack independently.

Visual Customisations:

Visual Customization method is just to create and sell a customized or copied version of the original game by modifying the look and feel of the game.


Duels are nothing, but the game is entirely for free, and you can turn into cash when players compete for prizes against each other.


Tournaments are an extension of Duels with more than one participant. It requires a more significant following and video marketing efforts.

Seasonal Sales:

Use the holiday spirit to boost your video game sales. This method is exceptionally easy to implement and offers seasonal discounts.

Limited editions:

Once your game has good credits and famous, you can offer a limited series of one of the items. This method helps the buyer an opportunity to feel special and continue with the auction.


About 30% of the users are interested in customizing the look and feel of their game Cars, Weapons, characters in-game. Customization is an excellent strategy to gain more revenue.

Upgrades for virtual items:

Some of the Games that have items the player can own and get benefit from allowing the user to upgrade.

Training / Tuning:

If your video game has a number of characters at that point, you can allow users to buy training on the impotence of that character in the game. If your game is all about cars, you can sell the tuning.

More Time:

Few games that require the player to finish the level in a particular time, and at that point, you can sell more time to complete that specific level.

Remove ads:

Many popular games display ads while playing the game. Offer a version with ads in it. You can sell a version without ads to generate revenue.

Free Ringtones:

If you offer original music for your game that you could sell the ringtone along with your game for free. So, you can sell more games with this trick.


It’s possible to make money on video game monetization as a video gamer. Gamers just need have a bit of luck and a bit of passion and the right way of producing proven Video Game Monetization methods to earn from Video Game Monetization.

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