Facebook Video Statistics

50 Awesome Facebook Video And Facebook Watch Statistics 2022

Video is continuing to grow it’s popularity and playing a vital role in Video marketing and advertising industry. The top social media platform Facebook rolled out long-form video content on it’s platform called as Facebook Watch a few years ago. Facebook becomes stronger after intruding on Facebook Watch. Video content is trending on Facebook and in fact, it is a more popular platform than ever. Here we have compiled a few Facebook videos and Facebook Watch statistics everyone should know in 2022.

Facebook Video and Facebook Watch Statistics

  1. Facebook Watch got +720 million viewers per month, and +140 million audience per day.
  2. The daily users spend +26 minutes on watching videos from Facebook Watch on an average.
  3. Red Table Talk is the most active group and most followed show on Facebook Watch Originals.
  4. Every day more than 100 million hours of video watched on Facebook.
  5. In the fashion category, Louis Vuitton has a large fan base on Facebook around 23,554,254, and the fastest-growing Facebook fashion page is Young & Reckless.
  6. Each day above 4 billion video views occurs on Facebook.
  7. The video posts on Facebook find the engagement rate of 6.01% on average.
  8. The native videos on Facebook attain 478% more shares while comparing with other sources.
  9. The video titles with numbers on Facebook accounts for higher video views on an average.
  10. In 2018, Facebook video ads spent found 24.5% of all ad spend in the United States itself.
  11. By 2021 the Facebook video ad revenue may reach $9.6 billion globally.
  12. It is calculated that 47% of consumers often watch video ads on Facebook.
  13. More than 2/3rd of U.S marketers launch video advertising on Facebook.
  14. Each day 74% of users log in to Facebook, and 94% of smartphone users access Facebook from the mobile itself.
  15. Above 1.6 billion Facebook users are connected to small businesses.
  16. In 2018, Facebook removed more than 1.3 billion fake accounts.
  17. The most active advertisers on Facebook are 6 million only.
  18. The contribution of Facebook in the global advertising market is 19.7%.
  19. The average click-through rate of advertisements on Facebook is 0.9%.
  20. 60 million Facebook business pages are active, and Facebook finds 5 billion comments on an average.
  21. Facebook videos with captions gain 12% more views on average.
  22. Thursday and Friday are the most engaging days on Facebook.
  23. 85% of the Facebook audience watch videos on mute and 80% of the audience annoyed with the auto-play video sound.
  24. 160 billion of Facebook downloads occurred along with Facebook-owned apps.
  25. 1.4 billion users are using Facebook groups.
  26. 36% of top stories on Facebook are utterly relevant to politics.
  27. Streaming media reports says that over 25% of the Facebook user watch Live videos.
  28. Facebook analysis says that live video views count crossed over 2 billion in between 2016 to 2018.
  29. An average user on Facebook post 13 posts per day.
  30. Over 90 million small and medium scale business owners use Facebook for Business.
  31. The average price per a Facebook ad decreased to 4% in Q2 of 2019.
  32. 80.4% of the social referrers in U.S on Social media share eCommerce sites on Facebook Accounts.
  33. The number of active pages who is using Ad break has increased by 3 x times over one year.
  34. As per Social Bakers reports, the approximate reach for Facebook video is 135% more than the Photo posts.
  35. Daily Facebook video watch increased to 1 billion per day by 2020.
  36. e Marketer’s analysis says that more than 60% of the Americans who watch digital video content is through the Facebook Watch.
  37. Over 85% of the Facebook users watch Video content with sound off.
  38. Facebook Video watch video engagement rate reached to 6.13% which is two times more than normal posts.
  39. Over 93% of the businesses use Facebook for Video marketing by 2020.
  40. Facebook has over 8 billion daily video views.
  41. Over 2 billion people watched the Facebook Live videos by 2019.
  42. More than 300 million people watch Facebook stories everyday by 2018.
  43. 8 out of 10 Americans found the new products through Facebook product video ads.
  44. An average of 24% of the consumers who can expect the brands to respond within 30 minutes.
  45. Facebook Business reveals in its stats, 8 out of 10 consumers does not like the video playing with auto sound on.
  46. 12% video views rate increased to the Videos which has Captions on it.
  47. As per the Facebook live video statistics 2019, 1 out of every 5 videos are live broadcaster on Facebook.
  48. Facebook users are 5 times more likely to view Video content on their Smartphones compared to other devices.
  49. Facebook video ads grab user’s attention just wit in 3 seconds of viewing.
  50. Nearly 140 + million spent on Facebook at least one minutes to watch videos.


We can say that Facebook is just not only the part of the entertainment, along with that most professionals are finding their career on it. However, the most distinct category is the political journey of any politician starts on it through an advertising feature. It has become a hot advertising platform for many political parties. Top businesses in the market are going viral Facebook.

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