Live streaming is a great way to connect with your audience in real time. It’s personal, it’s engaging, and it’s immediate. But what do you stream? If you need help, here are some live-streaming content ideas to get you started.
Broadcasting live video is a great way to connect with your audience in real-time. It allows you to interact with them, answer their questions, and build a connection that’s difficult to replicate with other content types.
But you are coming up with ideas for what to stream. Life can be challenging. If you’re feeling stuck, here are 100+ ideas for your next live video that will get your creative juices flowing.
100+ Live Streaming Content Ideas for your Next Live Videos
Stream a “day in the life.” Give your audience a behind-the-scenes look at what you do day-to-day. It is a great way to humanize your brand and give followers a sense of who you are.
Host an interview. Invite someone interesting to join you for a live chat. It could be another live streamer, an industry expert, or a friend. Ask questions and allow your audience to chime in with their own via the chat function.
Go live from an event. Go live if you’re attending a trade show, concert, or any other event! Give your viewers a taste of what it’s like to be there. Provide commentary and answer any questions they may have about the event itself or the industry as a whole.
Offer discounts or coupons. Use your live stream as an opportunity to offer deals or coupons to your viewers. It is a great way to drive sales and boost engagement. Just announce the discount ahead, so people know to tune in!
Share tips or tutorials. If you know about a particular topic, share that with your audience! People love tips and tricks videos, so this will surely be a hit with your viewers. Plus, it doesn’t have to be complicated – even something as simple as how to make the perfect chocolate chip cookie can be engaging content for your live stream!
Take questions from viewers. Want to connect with your audience? Take questions from them during your live stream! It makes them feel heard and appreciated and gives you fantastic content ideas for future streams. Open up the chat function and start taking questions – easy peasy!
Introduce your company
If you want live stream content to introduce your company to a broader audience, consider hosting a tour of your facilities. You can give viewers a behind-the-scenes look at how your products are made or show them what your office space looks like. This is a great way to give potential customers or clients a feel for your brand.
Share company news
Another excellent idea for live-streaming content is to share company news with your audience. It could be anything from announcing a new product or service to sharing details about an upcoming event. It is a great way to keep your audience updated on what’s happening with your business, and it also helps build excitement around your brand.
Host a Q&A
A Q&A session is a great way to engage with your audience and answer any questions they may have about your business. This content is also beneficial because it allows you to address your audience’s concerns or misconceptions.
Teach a class
If you have expertise in a particular subject matter, consider teaching a class via live stream. This is a great way to share your knowledge with others and help promote your business as an authority in your industry.
Offer discounts
Who doesn’t love a good discount? Offering discounts or special deals via live stream is a great way to entice viewers to do business with you. You can provide viewers with a discount code that they can use on your website or announce that anyone who watches the live stream will receive a special deal.
Conduct interviews
Interviews are another great way to engage with interesting people and share their stories with your audience. You can interview anyone from customers or clients to experts in your industry. This content helps humanize your brand and makes it more relatable to viewers.
Give away prizes
Giving away prizes is always a fun way to engage with viewers and a great way to promote loyalty among your customer base. You can give away tips during the live stream or offer viewers the chance to win by watching the replay later. Either way, this is sure to be a hit with viewers!
Share customer testimonials
Customer testimonials are always powerful and incredibly impactful when shared via live stream. This type of content helps build trust among potential customers and gives them an idea of what they can expect if they do business with you.
Provide demonstrations
If you sell products or services, providing demonstrations via live stream is an excellent way to show viewers what they can expect when they purchase from you. You can demonstrate how to use your products or show off their features and benefits in action. This type of content is sure to be informative and helpful for viewers.
How-to Videos
One great idea for live-streaming content is to create how-to videos. People love watching videos that teach them how to do something, and live streaming is the perfect format for this content. You can show your audience everything from cooking a meal to fixing a car. The sky is the limit regarding how-to videos, so get creative!
Behind Scenes Videos
Another excellent idea for live-streaming content is to give viewers a behind-the-scenes look at your business or operation. This is the best way to show your audience what goes into making your product or service and can help to build trust and transparency. People love seeing businesses’ inner workings, so this will surely be a hit with your audience.
Interviews
Interviews are another excellent option for live-streaming content. You can interview experts in your industry, thought leaders, or even exciting people your audience would enjoy hearing from. This is the best way to provide valuable and compelling content for your viewers while building relationships with other professionals in your field.
Q&A Sessions
Q&A sessions are a great way to engage your audience and answer their questions in real-time. It is an excellent opportunity to address your audience’s concerns or questions about your product or service. Additionally, Q&A sessions can be an opportunity to get feedback from your audience on what they want to see more of from you in the future.
Product Demos
A live stream demo is a great way to show off its features and benefits if you sell a physical product. This is also an excellent opportunity to answer people’s questions about the product before purchasing. Product demos are a perfect way to increase sales and conversion rates, so don’t hesitate to try them!
How-to use Your Product Videos
In addition to product demos, another excellent live-streaming content idea is to create how-to use your product videos. These videos show people how they can get the most out of their purchases and can help increase customer satisfaction and loyalty. If you sell a complex product, these videos can be especially helpful in ensuring that people know how to use it properly.
Live Events Coverage
Live streaming is a great way to give your audience front-row access if you’re attending or hosting an event! It is also an excellent opportunity to promote any upcoming events you have planned so people can mark their calendars accordingly. Live event coverage is a perfect way to engage with your audience and keep them updated on what’s happening with your company or organization.
Expert Talks/Lectures/Classes/Tutorials
If you’re an expert in your field, giving talks or lectures on topics related to your expertise is a great way to share valuable information with your audience. You can host classes or tutorials on issues people might want to learn more about. It is an excellent way to build trust and credibility with your audience by sharing your knowledge and expertise.
Share your story
Your viewers will be interested in hearing your story – why you started your business or organization and your mission. Sharing your story will help to connect with viewers on a personal level and build trust.
Offer behind-the-scenes content
People love getting a behind-the-scenes look at businesses and organizations. Offer live-stream viewers a sneak peek of what goes on behind the scenes at your company or organization.
Host a Q&A session
Hosting a Q&A session during your live stream is a great way to engage with viewers. Take questions from viewers in real-time and answer them live on air. It is also an excellent opportunity to address viewers’ concerns or issues.
Teach something new
If you’re an expert in your field, share your knowledge with your live-stream audience! Teach them something new that they can use in their everyday lives. This is a great way to establish yourself as an authority figure and build trust with viewers.
Share customer testimonials
Customer testimonials are always valuable and can be even more powerful when shared live on air. If you have happy customers or clients, ask them to share their experiences with your live-stream audience. It is an excellent way to build social proof and encourage others to do business with you.
Offer exclusive deals or discounts
Who doesn’t love getting a deal? Offer exclusive deals or discounts to viewers who watch your live stream. It is a great way to increase conversions and boost sales. Just be sure to make the offer time-sensitive so that viewers feel motivated to take action right away.
Host a contest or giveaway
Contests and giveaways are always popular and can be an excellent way to engage with viewers and grow your audience. Offer prizes that interest your target audience, and promote the contest or giveaway across all your marketing channels leading up to the event.
Collaborate with other businesses or organizations
Live streaming is an excellent opportunity to collaborate with other companies or organizations in your industry. This can help you reach a larger audience and build relationships with industry leaders.
Introduce your audience to your team
If you have a large team, introduce each member and their role on your live stream. If you have a minor group, give your audience a behind-the-scenes look at what goes into running your business. Either way, this is a great way to connect with your audience and provide them with a glimpse into the inner workings of your company.
Share an industry update
Is something new happening in your industry that your audience should know about? Share an update on recent developments or trends impacting your enterprise in the coming year.
Offer a sneak peek
Do you have a new product or service you will launch soon? Give your audience a first peek at what’s to come. It is a great way to generate excitement and anticipation for your upcoming launch.
Host a Q&A session
Answer questions from your audience live on air. It is a great way to engage with your viewers and provide them with valuable information they can use in their businesses.
Teach a lesson
Share your expertise with your audience by teaching them something new. It could be anything from using a particular software program to tips for growing their business. Whatever you teach, make sure it will be valuable for your audience.
Share customer success stories
Nothing is more powerful than hearing from a satisfied customer. Share customer success stories on your live stream to show your audience what’s possible if they use your products or services.
Offer exclusive deals and discounts
Give your viewers exclusive deals and discounts they can only get by watching your live stream. It is a great way to drive sales and boost revenue for your business.
Conduct interviews
Interview someone who is an expert in their field or has succeeded in their industry. It is a great way to provide value for your audience while building relationships with other thought leaders in your industry.
Offer exclusive deals
One way to entice viewers to tune in to your live stream is to offer exclusive deals they can only get by watching it. It could be anything from discounts on your products or services to free shipping on orders placed during the live stream. Whatever you offer, make sure it will appeal to your target audience.
Host a Q&A session
A Q&A session is a great way to engage with your audience and answer any questions they may have about your business or industry. You can also use this time to clear up misconceptions about what you do or how you do it. It is an excellent opportunity to build trust with your audience and show them you’re an expert in your field.
Give away prizes
Who doesn’t love a good giveaway? Offering prizes is a great way to increase viewership for your live stream. You can give away anything from gift cards to products or services from your business. Make the prize something that your target audience would be interested in.
Teach something new
Why not share that knowledge with your audience if you’re an expert? You can use live streaming to teach something new, whether it’s a new skill or just some tips and tricks related to what you do. Not only will this help educate your viewers, but it will also position you as an authority figure in your industry.
Share customer stories
Your customers are the heart and soul of business, so why not showcase them on your live stream? You can share customer stories, testimonials, or even case studies to show off the success of your business. It is a great way to build trust with potential customers and show them that you’re a reputable company worth doing business with.
Offer behind-the-scenes access
People love getting a peek behind the curtain, so why not give them some behind-the-scenes access via live stream? You can tour your facility, show them how you make your products, or even let them sit in on one of your team meetings. This is an excellent way to build transparency and trust with your audience.
Highlight recent successes
If you’ve had any recent successes, launching a new product or hitting a milestone in sales or growth, why not share those accomplishments with your audience? It is a great way to show off what you’ve been up to and get people excited about doing business with you. It’s also an excellent opportunity for some positive PR for your business.
Introduce your audience to your team
If you have a team working behind the scenes, why not introduce them to your audience? It is a great way to show the human side of your brand and give your audience a behind-the-scenes look at how you operate.
Share an industry update
Keep your audience up-to-date on what’s happening in your industry. This live video can be a great way to share news and information while providing valuable insights.
Offer a sneak peek
Give your audience a sneak peek of a new product, service, or initiative you’re working on. It is a great way to generate excitement and anticipate what’s to come.
Teach something new
Teach your audience something new! It could be anything from how to use your product or service to tips and tricks for getting the most out of it. Whatever you teach, make sure it will be valuable for your audience.
Share customer stories/testimonials.
Showcase your impact on your customers by sharing their stories or testimonials live on the air. This is a great way to build trust and credibility with your audience.
Offer exclusive deals/promotions.
Use live streaming to offer exclusive deals or promotions to your viewers. It is a great way to increase sales and boost revenue.
Conduct interviews
Interview someone who is an expert in your industry or field or has an exciting story. It is a great way to add variety to your content and provide valuable information for your audience.
Host a contest/giveaway
Host a contest or giveaway live on air! It is a great way to engage with your audience and increase excitement around your brand.
Share behind-the-scenes content
Another great content idea for live streaming is to share behind-the-scenes content with your audience. It could be anything from giving a tour of your production facilities to showing how you make your products. Behind-the-scenes content is a great way to give your audience an inside look at your business and what goes into making your products or services.
Offer exclusive discounts and deals.
If you want to drive sales with your live stream, offering exclusive discounts and deals is a great way. You can offer discounts on your products or services or even give away coupons for future purchases. This is a great way to entice viewers to buy from you, and it’s also a great way to build loyalty among your customer base.
Host a contest or giveaway
Another great way to drive sales with live streaming is to host a contest or giveaway. You can give away products or services as prizes or offer gift certificates for future purchases. This is a great way to generate excitement and interest in your brand, and it’s also a great way to build loyalty among your customer base.
Teach something new
If you’re an expert in your field, one excellent content idea for live streaming is teaching something new. You can host a live Q&A session where viewers can ask questions about your area of expertise or give a presentation on a topic you’re knowledgeable about. It is a great way to position yourself as an authority in your field and a great way to attract new viewers interested in knowing more about what you do.
Share customer testimonials
If you want to build trust with your audience, sharing customer testimonials is a great way. You can have customers come on live and talk about their experience with your product or service, or you can post customer testimonials on social media platforms like Twitter and Facebook. It is a great way to show that real people have had positive experiences with your brand, which will help attract new customers and build loyalty among existing ones.
Do a live Q&A session
One great content idea for live streaming is to do a live Q&A session with viewers. It is a great way to engage with viewers and answer any questions they may have about your product or service. It’s also an excellent opportunity to build relationships with potential customers by getting them involved early in the conversation.
Give away freebies
If you want viewers to take action after watching your live stream, giving away freebies is a great way. You can offer free trials of your product or service or give away coupons for future purchases. It is an effective way to generate leads and boost sales, but it’s also vital that you make sure the freebie you’re offering is relevant to what you’re selling; otherwise, you risk turning off potential customers.
Offer tips or advice
People love to learn new things, so offer tips or advice on a topic you’re an expert in. It could be anything from cooking tips to gardening tips to fashion advice. Whatever you choose, make sure it’s something that will be of interest to your audience.
Share a story
Stories are a powerful way to connect with people; live streaming is the perfect platform to share them. Whether it’s a personal story or a story about your business, sharing stories will help your audience get to know you better and feel more connected to you.
Teach a skill or craft.
If you have a skill or craft you’re passionate about, consider teaching it to your audience via live stream. It could be anything from painting to knitting to woodworking. People love learning new skills, so this is a great way to engage your audience and add value simultaneously.
Do a Q&A session
Q&A sessions are always popular, so why not do one on a live stream? It is a great way to engage with your audience and answer any questions they may have about your business or product. It’s also an opportunity to get feedback from your viewers and learn more about what they want to see from you in the future.
Product demonstration
If you sell products, consider demonstrating how they work live. It is a great way to show off your products and give people a better understanding of what they can do. It’s also an opportunity to answer people’s questions about your products before purchasing.
Interview an expert
Live streaming is the perfect platform for interviewing experts in your industry. This is the best way to provide valuable content for your audience while networking with other professionals in your field. Plus, it’s always interesting to hear what others say about the latest trends in your industry.
How-to Videos
How-to videos are an excellent option for live-streaming content as they are informative and interactive. Viewers can watch you complete a task or learn a new skill and then have the opportunity to ask questions and get clarification in real time. This content is especially well-suited for platforms like Facebook Live and Instagram Live.
Interviews
Interviews are another excellent option for live-streaming content, as they allow you to connect with your audience personally. You can interview industry experts, friends, or even team members, and viewers will appreciate the behind-the-scenes look at your business or brand. This type of content works well on all live-streaming platforms.
Q&As
Q&A sessions are a great way to engage with your audience and provide them with valuable information. You can answer questions about your industry, products, services, or daily life. This type of content is best suited for platforms like Twitter Live and Periscope, where viewers can submit their questions in real-time.
Product Demos
Product demos are an excellent way to showcase your products or services. Viewers can see how your products work and how they can benefit from using them. This content is especially well-suited for platforms like Facebook Live and Instagram Live, as you can show off your products in real time.
Event Coverage
Event coverage is a great way to give your audience a front-row seat to all the action, whether it’s a conference, concert, or sporting event. This type of content is best suited for platforms like Periscope and Snapchat, where viewers can watch the action unfold in real-time.
How Your Business Works
You are giving your audience a behind-the-scenes look at how your business works is a great way to build trust and transparency. Viewers can see how you operate on a day-to-day basis, and you can answer any questions they may have about your business model or operations. This type of content works well on all live-streaming platforms.
Expert Advice
If you’re an expert in your field, offering advice and tips on live streaming is a great way to engage with your audience. Viewers can benefit from your knowledge and experience, and you can position yourself as an authority figure in your industry. This type of content is best suited for platforms like Facebook Live and Instagram Live, where you can directly interact with viewers in real-time.
Breaking News
Live streaming is a great way to engage with your audience if you’re the first to break a story or have exclusive access to information. Viewers will appreciate the insider access, and you’ll be able to build trust by providing accurate and up-to-date information. This type of content works well on all live-streaming platforms.
Product Demos
If you’re looking to sell a product, a live stream is a perfect platform. You can show your audience how the product works and answer any questions they may have. It is a great way to boost sales and get people talking about your brand.
Behind the Scenes
Give your audience a behind-the-scenes look at your business or operation. It can be anything from a tour of your office to showing them how you make your products. People love seeing the inner workings of businesses, so this is a great way to engage with your audience.
Interviews
Interviews are a great way to bring new perspectives and share exciting stories. You can interview customers, employees, experts in your field, or anyone else you think would interest your audience. It is a great way to add variety to your live stream content.
Q&As
A Q&A session is a great way to engage with your audience and answer their questions directly. You can take questions from social media, email, or even live on the air. It is the best way to interact with your audience and give them the information they want.
Tips and Tricks
If you have helpful tips or tricks that would benefit your audience, share them in a live stream! These videos are always popular and can help people learn something new while entertaining.
Announcements
If you have any announcements that you need to make, such as new products, special events, or changes to your business, then a live stream is the perfect platform to do it. You can reach many people at once and ensure everyone gets the news as soon as possible.
Live Coverage of Events
If you’re attending an event that interests your audience, consider live streaming! It could be anything from a trade show to a concert or even something happening in your local community. It is a great way to give your audience an inside look at what’s happening.
How-to Videos (Continued)
There are an endless number of topics that you could cover in a how-to video, so this is something that you could continue doing on an ongoing basis. People will keep watching as long as you keep coming up with new and exciting ideas!
Product Demos (Continued)
Just like with how-to videos, there are an endless number of products that you could demo for people.
Conclusion
Live streaming is a great way to engage with your audience in real-time. And by following these tips, you will succeed with your next live video!
Live streaming is a great way to connect with your audience in real-time and build a connection that would be difficult to replicate with other content types of videos.
By going live, you can show your followers the events, give announcements as they come up, and even collaborate with other creators!
The best part about live streaming is that it doesn’t have to be perfect — it can be raw and unedited, and your community will love you for it!
So, try one of these 100+ ideas for your next live stream! You might find your new favorite way to create content.
