Table of Contents Hide
Facebook recently rolled out a new feature named as “Premiere” on its platform. Facebook Premiers allows the creator to upload edited or a new video that treated as Live footage including all live features communicate with the audience.
Facebook already launched Facebook Live streaming feature to stream live in real-time. But now Premiere offers to upload a new video to Facebook, and later it start the stream on schedule time. Facebook premiers extended it’s the support, and it also enhances the business revenue.
Interesting fact of the Facebook premiere is people can watch the premiere videos whenever they want. As it treated as Live video, but the platform remains these video in page videos list for further promotional use. For the first time, Facebook introducing this fantastic feature for fans and creators can interact and communicate at the same time for new videos.
Best Feature Of Facebook Premiere
The ability to watch and discuss Facebook videos in real time. Facebook premieres unlock the new videos for fans and creators at the same time in Live.
All the content creators and publishers can interact with followers in Live and to get feedback from then support their business. They can get requirement from the audience in live interaction and resolve their issues.
Facebook allows content creators to schedule their premiere video up to a week in advance. Schedule and share the link with your fans ask them to turn on post notifications to view on scheduled time.
Facebook allows all the Facebook pages to create a new video and schedule it as a premiere video to watch it live. At the same time, Facebook pages can schedule a prerecorded video as premiere video and watch as a Live video on your page.
How To Create a Facebook Premiere
The process of creating a Facebook premiere video is as simple as publishing a post.
First Go to Facebook App and Log in to your Page. It does not make any sense if it is a business or personal page.
Start creating a post, click on “Photo/Video.”
Upload a Video that you would like to share as a premiere.
Fill the details of the Video such as Title, Description, keywords and add a compelling thumbnail for premiere video.
Click “Next” after adding details of the video.
Choose “Premiere” as instead of selecting publish or schedule.
After selecting the “Premiere,“ you can see the schedule option to set date and time when you would like to launch video.
Set the date and time of your Premiere launch.
Next, Add an image for the news feed announcement. It is an optional thing to upload a cover photo. If you uploaded the picture, it would show on notifications.
Click on the “Publish” option to publish your Premiere.
Now you have successfully scheduled your Premiere Event on Facebook.
Once you scheduled the launch, your Facebook page followers get the notification messages that you have scheduled an event.
Later it will ask them to set as a reminder to the event. In case followers did not fix the reminder for an event they did not get further notifications of your Live event.
Benefits Of Introducing Facebook Premiere In Business
- Facebook premiere offers to create 30 seconds video to 3 hours to reach audience hearts and treated as a Live video. It can eliminate the marketing anxieties.
- Facebook Premiere is a good sign to the business launch their event videos as Live Footage and communicates with the audience in Live.
- Facebook extended their support make their marketing campaigns easier through premiere option. Because premiere is set to stream at exact lunchtime. Users get notifications from scheduling date of the premiere.
- You need not to test all connections are adequately set to broadcast. If you have time to edit your video before the scheduled time, it’s enough. You can edit and record the footage multiple time.
- Given a chance to shoot footage at any time, edit it and schedule footage from any device. It eliminates depending on mobile devices.
- Anyone from your team can edit the post if they have access. Once the Premier is published from that moment, you can use it for campaigns.
- Premiere Video remains in your videos list can watch anytime and use it for marketing campaigns. Can Boost your post directly on the Facebook page.
How to Live Stream to Single Stream into Multiple Facebook Pages
One of the latest additions to Facebook services is the live streaming. Live streaming is broadcasting live video content using computer or camera by a customer through the internet which can be seen by viewers on their smartphones, tablets or desktops. Everything about Live Stream to Single Stream into Multiple Facebook Pages is explained here.
Facebook has been proving itself as one of the leading platforms offering a variety of services to users and its latest offer of live streaming will definitely come as handy for marketers to promote their products/services.
Coming to live streaming on FB, there are certain requirements (which are as follows) as prescribed by FB:
• Own a page on FB.
• Need to have a certain number of likes.
• Limitations for video resolution (720p at 30 fps). 90 minute max length/
• Set your desired bit rate.
• Check all other settings (audio especially).
• Preview the content
• Enter a Post message, give the video a title, add tags
• Start streaming in your software.
• If all the above steps are perfectly performed, you can “Go Live”.
Coming to live stream to multiple Facebook Pages, the marketer needs to take help/assistance of certain software. Zapier is one such software that will help the marketer manage multiple FB pages. This software enables the marketer post and updates the content on the single page and the same is copies to other pages without any extra work.
The methodology of Zapier is very simple: create a new post on one of your FB pages and Zapier will copy the post & share it on your other FB pages and for this all you need is a Zapier account & multiple FB pages.
As the marketer wants to multiply his marketing mix efforts to gain maximum contribution for achieving his goal, he needs to ensure that he is able to manage multiple FB pages and is able to manage all the same at the single time.
Why Facebook 24 Hour Live Streaming is great for Media Broadcasters
Facebook live streaming announced in 2015, and it was initially available for celebrities.But it is now available to all users who are active on Facebook. If we consider media broadcasters, Facebook 24 Hour Live Streaming helpful to them for Branding their business.
There are many reasons why media broadcasters must consider using Facebook Live, here are few of them. Using live videos as part of social media strategy helps the viewers to know and understand the broadcaster better. Facebook 24 hour live video helps to engage the people more. Live interaction with the audience helps to connect with them well.
Having a question and answer session in the Facebook live video can help to get instant feedback from the audience. Facebook 24 Hour Live Streaming can also give ideas for future content. It also helps to understand the audience better. Understanding them helps to create unique and good quality content for them.
Media broadcaster can use Facebook Live videos to attract the younger viewers as these are now spending more and more time on social media. Live video content watched by the audience, and those who missed can replay them on Facebook, and these can be embedded on the blogs of the broadcasters as well. It is also possible to test new ideas and to know the reaction of the audience immediately.
Many media broadcasters are using the Facebook live video feature, and it said that they get more views than the traditional content. At the same time, it also said that if the content created is excellent; it can attract an audience regardless of the platform it published.
Facebook 24 Hour Live Streaming can help the broadcaster to bring out their best. The audience can go around the world and hear interesting Live stories. It allows interacting with the viewers in real-time, and this is what puts Facebook live video stand out from the other platforms.
Facebook Premiere is an outstanding service from Facebook to the content creators and advertisers. Have a look and start implementing it on your business for better engagement and extended support.